Brighton & Hove Albion

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The 1901 Club - Platinum+

The Platinum+ tier features the Focus Group lounge, a centrally located and spacious lounge situated on the second tier of the West Stand. Creating a bond of premium seating locations with a luxury lounge, the Platinum+ tier doesn’t disappoint. Prepare to unwind and immerse yourself in the vibrant atmosphere of a football game in a relaxing and comfortable setting. This is a great place to kick-back with friends, family and business partners.

Experience The 1901 Club Platinum+ membership from £2,520 (inc VAT) per seat. (Priced for the 2025/26 season).

Food and Drink

Traditional favourites such as Piglets gourmet pies and sausage rolls can be enjoyed during the buildup and half-time, still giving that classic football experience we all love. For those seeking a more substantial meal, a diverse sports bar style menu featuring bold flavors is offered. Additionally, members can choose from an extensive range of wines, beers, and select spirits at the bar, as well as a variety of hot drinks.

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Your Seat

Offering a panoramic and remarkable viewing experience of the pitch, the 1901 Club Platinum+ seats are centrally located amongst the Directors block on the second tier, in the West stand. After immersing yourself in the lively ambiance and relaxing in the exquisite lounge, head to the most prestiege seats available and prepare for the exhilarating action that awaits.

The Platinum+ membership grants you exclusive access to our Focus Group lounge. Enjoy a prime seating position in the second tier of the West Stand, complemented by a contemporary and expansive lounge where you can unwind and immerse yourself in the vibrant atmosphere before and after the match.

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Where am I sitting?

Members with seating in the Focus Group lounge will be sat in W2F & W2D, amongst the Directors block, accessible through the West Reception.

From the welcoming security staff, the attentive and friendly front line food and drink servers, to the behind-the-scenes customer support staff, and the convivial atmosphere in the Focus Group lounge, all make, for a very enjoyable match day experience.

- 1901 Club Member

Join the waiting list

With 1901 Club memberships sold out until 2026, join the waiting list today to be front of the queue when we next go on sale.

Register your interest below, so you do not miss out on a rare opportunity to become a 1901 Club member.
Once eligible, you will have the option of purchasing a lifetime membership (fifty year) or five-year membership in either a Gold, Platinum or Platinum Plus lounge. The level of lounge is determined by the seating locations. A member of the 1901 Club team will be in contact with you to discuss membership, lounge, seat and pricing options to find the lounge that suits you perfectly.