The countdown to kick-off begins here! We can’t wait to welcome you all back for our first home matchday of the 2024/25 season. Take a look at everything happening around the Amex.
Mobile ticketing
Season ticket holders, your season ticket(s) will automatically update, please do not delete your pass.
We recommend checking your digital wallet now and if you're struggling to find your pass, please visit Ask Albion. For individual match ticket purchasers, please download your ticket to your digital wallet before the game.
New wayfinding at the Amex
Whether you have been coming to the Amex for many years or are visiting for the first time - finding the best entrance that’s nearest to your seat or lounge will make entering the stadium an easier experience.
The new numbering system gives each entrance that used to be labelled starting North, East, South or West then adding Lower or Upper, now adds a number instead so that fans can logically find their way around the ground.
Tickets and season tickets will now show the best numbered entrance for you to use.
This is designed to reduce queues at some turnstile entrances and enable fans to find the nearest entrance to their seat quickly and easily without the need to know the geography of the stadium stands.
Please take a look at the new map of stadium below:
Food & Drink
Matchdays for the first half of the season will see a reduced offering of food and drink available in the fanzone, whilst construction takes place.
There’ll be one fish and chips unit, as well as one tea and coffee unit, which can be found opposite the Superstore.
Hawkers will be roaming the fan zone and selling lager and water also.
During this period, there will be a greater opportunity to buy food and drink within the stadium concourses. There will be extra mobile bar units and extra staff, as well as an increase in products within the kiosks.
The special for tomorrow will be a Sausage, Egg & Cheese Breakfast, available to buy from select kiosks across each concourse.
We have introduced brand-new burgers/cheeseburgers which now consist of two juicy burger patty’s, an upgraded sesame seed bun and premium cheese.
We will also be welcoming back Village Pizza Kitchen, who will be taking over the South East Pizza unit.
Fanzone
The Disco Bug will be joining us in the fanzone – head there for some pre-match tunes!
If you’re in the East Stand you will find our British Airways lolly trolly offering free ice lollies to fans. There will also be a British Airways claw machine game where you can win some amazing prizes, including a pair of Club Europe (business class) flights!
Get your matchday face paint or selfie in the photobooth located in the East Lower Stand.
Please be aware that flames and pyros will fire as players walk onto the pitch.
Supporters must know that the pitch is for players and the stands are for spectators. It is against the law to enter the pitch at any time and anyone who does so will face a ban and police action.
Travel
All home and away supporters can travel for free on buses and trains within our travel zone on production of your digital matchday or season ticket this Saturday as we take on Manchester United at the Amex. Make sure you give yourself plenty of additional time to get to and from the Stadium.
Check Southern Rail's website before travelling by rail. Certain trains departing from Falmer post-match will not stop at Moulsecoomb or London Road. Brighton & Hove Buses and Stagecoach will be operating a normal Saturday service across our Travel Zone.
Mill Road and Brighton Racecourse park & ride sites open from 9.30am, with spaces allocated on a first-come, first-served basis. The last park & ride bus leaves the stadium 90 minutes after the final whistle and the sites close shortly afterwards.
There is still time to book a coach seat with Seagull Travel. With limited spaces available in car parks B (Bridge) and C (University of Sussex), we advise you book as soon as possible via our website. All parking must be booked in advance.
Find more travel information here.
Matchday timings
| Opening Time | Closing Time |
Ticket Office | 9am | Half-time |
Club Superstore | 9am & final whistle | During match & 4.30pm |
Dick’s Bar* | 9.30am & final whistle | Kick-off & 5pm |
East, South & West Stands | 10.30am | 4pm |
North Stand | 10.30am | 5pm |
1901 Club Lounges* | 10am | 4.30pm |
Mayo Wynne Baxter & Focus Group Lounges* | 10am | 4.30pm |
Restaurants* | 10am | 4.30pm |
Fanzone | 10am | 12.30pm |
*Please note, all bars will stop serving 15 minutes before the scheduled closing time.
Dick’s Bar is open for home and away supporters and match tickets are required for access. Please note: Fans must be over 18 to enter.
In the 1901 Club lounges, Dick’s Bar and concourses, the TV screens will be showing Sky Sports News pre- & post-match. Bars within East Upper, West Upper and Southwest corner stand bars will shut 30-minutes after the final whistle.
For fans wishing to stay post-match, please join us in East Lower, West Lower or the North stand.
Reminder of new multiball system
The Premier League have updated the ruling and guidance for the multiball system. This has been done in order to minimise interruption to matches when the ball goes out of play.
When the ball goes out of play and is not quickly retrievable, players must go to the nearest cone to collect a replacement ball themselves to restart play
4x additional balls wills be on the touchlines
Ball assistants are not permitted to return a ball to a player
Ball assistants are required to return a ball to a vacant cone each time a replacement ball is used
Ball assistants should not be positioned next to the cones so that it is clear they will not return balls to players
From this season, an exception to this rule has been introduced in that the ball assistants positioned behind the goals at the end where the ball goes out are allowed to return a ball to the goalkeeper who will take the restart.
A club’s technical area staff who deliberately delay the restart of play by holding on to the ball, kicking the ball away etc. will be sent off. Any players who do the same in the technical area will receive a yellow card.
Bag sizes
Bags larger than A4 (297mm x 210mm) will not be allowed into the stadium. If you have a large bag, you can use our bag drop facility for £7.50. Any bags left outside the stadium will be removed and disposed of.
Here’s a reminder of our stadium entry guidelines, security checks will be completed ahead of you accessing the turnstiles. Can't attend?
List your match or season ticket on the ticket exchange if you're unable to make it and if it sells, you'll be credited the money back into your account after the match. 1901 Club members can use the ticket transfer for a guest to attend in your place. Fan conduct
We’re working hard to keep football a safe, inclusive place for everyone to enjoy. If you witness any discriminatory or abusive behaviour, please contact our anti-social behaviour line via text or WhatsApp on 07880 196442.
See it. Say it. Sorted.
Following the Premier League’s consultation with safety and security experts, clubs, football partners and external stakeholders, supporters attending matches will not be permitted to bring Israeli and Palestinian flags into Premier League stadiums for the foreseeable future.
Safeguarding
The Club takes the Safeguarding of all fans attending the Amex seriously and encourages any concerns or worries about young people or adults at risk to be reported to the nearest steward where our matchday team can respond appropriately.