Matchday guide: Albion v Ipswich Town

Key information for fans attending our Premier League home match against Ipswich Town on Saturday 14 September, 3pm kick-off.

BHAFC

2024-09-13T19:00+01:00

Simon Adingra celebrating his goal against Crawley Town at the Amex.

The countdown to kick-off begins here! Take a look at everything happening around the Amex.

Mobile ticketing

Season ticket holders, your season ticket(s) will automatically update, please do not delete your pass.

We recommend checking your digital wallet now and if you're struggling to find your pass, please visit Ask Albion.

For individual match ticket purchasers, please download your ticket to your digital wallet before the game.

New wayfinding at the Amex

Whether you have been coming to the Amex for many years or are visiting for the first time - finding the best entrance that’s nearest to your seat or lounge will make entering the stadium an easier experience.

The new numbering system gives each entrance that used to be labelled starting North, East, South or West then adding Lower or Upper, now adds a number instead so that fans can logically find their way around the ground. 

Tickets and season tickets will now show the best numbered entrance for you to use. 

This is designed to reduce queues at some turnstile entrances and enable fans to find the nearest entrance to their seat quickly and easily without the need to know the geography of the stadium stands.

Please take a look at the new map of stadium below:

Food & Drink

Matchdays for the first half of the season will see a reduced offering of food and drink available in the fanzone, whilst construction takes place.

There’ll be one fish and chips unit, as well as one tea and coffee unit, which can be found opposite the Superstore.

Hawkers will be roaming the fan zone and selling lager and water also.

During this period, there will be a greater opportunity to buy food and drink within the stadium concourses. There will be extra mobile bar units and extra staff, as well as an increase in products within the kiosks.

The special for Saturday will be Char Sui Pork Bao Buns, available to buy from select kiosks across each concourse.

We have introduced brand-new burgers/cheeseburgers which now consist of two juicy burger patties’, an upgraded sesame seed bun and premium cheese.

The Village Pizza Kitchen will be taking over the South East Pizza unit.

Fanzone

The Disco Bug will be joining us in the fanzone – head there for some pre-match tunes!

If you’re in the East Stand get your matchday face paint or selfie in the photobooth located in the concourse.

Supporters must know that the pitch is for players and the stands are for spectators. It is against the law to enter the pitch at any time and anyone who does so will face a ban and police action.

Travel

All home and away supporters can travel for free on buses and trains within our travel zone on production of your digital matchday or season ticket this Saturday as we take on Ipswich at the Amex.

Make sure you give yourself plenty of additional time to get to and from the Stadium.

Check Southern Rail's website before travelling by rail. Certain trains departing from Falmer post-match will not stop at Moulsecoomb or London Road.

Brighton & Hove Buses and Stagecoach will be operating a normal Saturday service across our Travel Zone.

Mill Road & Brighton Racecourse park & ride sites open from 12pm, with spaces allocated on a first come, first served basis.

EDF park and ride is open from 12pm and must be pre-booked.

The last P&R bus leaves the stadium 90 minutes after the final whistle and the sites close shortly afterwards.

There is still time to book a coach seat with Seagull Travel.

Parking will be available in car park B (Bridge), as well as limited parking at car park C (University of Sussex) due to an Open Day at the University. We advise you book as soon as possible via our website. All parking must be booked in advance.

Find more travel information here.

Matchday Timings

	Opening Time	Closing Time
Ticket Office	11am	Half-time
Club Superstore	10.30am & final whistle	During match & 6pm
Dick’s Bar*	11.30am & final whistle	Kick-off & 7.30pm
East, South & West Stands	1pm	6.30pm
North Stand	1pm	7.30pm
1901 Club Lounges*	12.30pm	7pm
Mayo Wynne Baxter & Focus Group Lounges*	12.30pm	7.30pm
Restaurants*	12.30pm	7pm
Fanzone	12pm	7pm

*Please note, all bars will stop serving 15 minutes before the scheduled closing time.

Dick’s Bar is open for home and away supporters and match tickets are required for access. Please note: Fans must be over 18 to enter.

In the 1901 Club lounges, Dick’s Bar and concourses, the TV screens will be showing Southampton v Manchester United pre-match and Aston Villa v Everton post-match.

Bars within East Upper, West Upper and Southwest corner stand bars will shut 30-minutes after the final whistle. For fans wishing to stay post-match, please join us in East Lower, West Lower or the North stand.

Bag sizes

Bags larger than A4 (297mm x 210mm) will not be allowed into the stadium. If you have a large bag, you can use our bag drop facility for £7.50. Any bags left outside the stadium will be removed and disposed of.

Here’s a reminder of our stadium entry guidelines, security checks will be completed ahead of you accessing the turnstiles.

Can't attend?

List your match or season ticket on the ticket exchange if you're unable to make it and if it sells, you'll be credited the money back into your account after the match.

1901 Club members can use the ticket transfer for a guest to attend in your place.

Fan conduct

We’re working hard to keep football a safe, inclusive place for everyone to enjoy. If you witness any discriminatory or abusive behaviour, please contact our anti-social behaviour line via text or WhatsApp on 07880 196442.

See it. Say it. Sorted.

Supporters attending matches will not be permitted to bring Israeli and Palestinian flags into Premier League stadiums for the foreseeable future.

Safeguarding

The Club takes the Safeguarding of all fans attending the Amex seriously and encourages any concerns or worries about young people or adults at risk to be reported to the nearest steward where our matchday team can respond appropriately.